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Common Mistakes to Avoid When Measuring Products for Custom Packaging

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Master the art of custom packaging by avoiding blunders due to critical measurement mistakes. 

Offering custom packaging is crucial for several reasons. Responding to this service creates a unique identity for your brands. Personalized packaging leaves a lasting impression the moment customers receive it. 

This way you can separate yourself from competitors, and customers will memorize your brand due to the uniqueness of your brand. 

How come some customers make the wrong measurements for their custom packaging?

Measuring the wrong number for custom packaging is happening with almost 70% of customers. The reason why it happens is that they do not have any specific tools or experience for doing that. 

This is our topic, in which I will explain the ways to avoid mistakes when measuring products for custom packaging. 

Having Inaccurate Measurements of the Product

Having wrong information about the product could cause problems regarding fitness. This will lead to crushing the product if the box size is too small. On the other hand, if the box is large compared to the product, this will also result in damage due to the movement because of extra space.

The presence of the product is also affected if inaccurate measurements are taken. Always consider the size and shape of the product while designing its packaging to look more professional and appealing.

Making the first impression of the brand attractive is vital to becoming more likable compared to others. 

Missing a Dimension for Taking Measurements 

Missing any details of a single dimension could be the reason for any big loss regarding packaging. When a measurement is overlooked, it makes the packaging unfit for that product. 

To make this point more clear, let me give you an example. Instead, if someone forgets to take a measurement of width and only takes the number for height, what will happen? You will see a box that is too wide or too narrow. 

Moreover, failing to note all measurements in detail will make the designing process more difficult for the manufacturer. They are unable to make the packaging that the customer is looking for. So taking all the measurements is crucial to getting the result you want. 

Taking Weight Calculation Forgranted 

Considering only the dimension of the product is not a good practice in terms of designing its packaging. Product weight is also an essential aspect of getting an accurate result in the form of packaging. 

Why is it essential to provide the weight of the product that needs packaging? Packaging brands use different types of thicknesses of stock depending upon the weight of the produce. For lightweight products, the thin stock is considered, and vice versa. 

Why is it important to provide all required data about a product? 

Every package is designed based on the data received from the customer, and if something is missing, the desired package will only be a dream. What makes the dream of creating an ideal packaging into reality?

The answer to this question is hidden in the seriousness of the customer who needs it. If they want packaging that makes them stand out in the crown, then they should provide all the information related to the product. 

Neglecting the Space for Protective Packaging

Significant problems arise during sending products because of neglecting the space for protective packaging. A lot of challenges ahead for the product during transit, and not having space to add protective material also leads to excessive damage.

Moving around the product inside the packaging is sure, so to avoid this situation foam and bubble wrap are used. What would happen to the product if it was delivered without filling gaps inside the box? 

Shipping products to their destination safely is a critical process because if they are sent by compromising protection, customers will bear the cost of finding the product in damaged condition. 

Trying Measuring Without Proper Tools

Could you answer my question for what purpose the tools are made? They assist us in making our tasks smooth and done with accuracy; this is applied to products when it comes to making their boxes.

However, the product dimensions are measured with proper equipment like a ruler and measuring tape. But if these are not used to measure dimensions of a box, then how is it possible for packaging manufacturers to design a box that meets their needs?

Most of the time, customers provide the figures just by guessing, which is why the manufacturer is unable to share a quote for boxes of that product. 

Forget to Measure Product Accessories 

Some frustrating situations will happen when customers forget to measure space for product accessories. Extra parts that come with the product also need an area in the box with the main product.

Forgetting space for product accessories is like buying a camera without its lens. The solution to this situation is to make a list of all the items along with the main product that you want to pack and measure them all at the same time. 

By doing this practice, you will save yourself from facing this scenario shortly. 

Conclusion

It’s crucial to take your time and be precise while measuring products for custom packaging. Packaging that doesn’t fit properly could lead to wasted materials at the moment when customers receive it.

You can ensure a better fit by avoiding errors like overlooking the product’s dimension and neglecting protective padding. Ideal packaging solutions can only be achieved when you take over this issue. 

Read More: Four Types Of Packaging That Prevent Tampering With Medicine

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