Recruitment & Retention: The Benefits Top Talent Actually Wants

Whether you’re trying to hire the best of the best or you’re aiming for retention more than anything, you need to make sure that you’re able to offer the right benefits to attract them. However, which benefits are more likely to work? There are a lot of options, some of them less compelling than the others, so let’s look at proven options your business should be ready to offer.

Flexible Working

Certainly one of the most widely discussed, today, flexibility is quickly climbing up most people’s list of desirable benefits. How flexible you decide to be, such as whether you allow workers to choose their hours, to work remotely from home, or some kind of hybrid setup, may depend on the nature of your business. However, by allowing people more ownership over their work, reducing commuting stress, and contributing to better work-life balance, you might actually find your team gets more productive.

Health & Wellbeing Support

The best benefits aren’t just something that your employees will like having; they also show your commitment to and investment in them, even outside of work. Offering options like private medical cover, mental health resources, or even wellness allowances to help them maintain a healthy lifestyle signals legitimate care for your team. When employees feel like they’re cared for, they’re more likely to remain actively engaged and motivated by their work in order to retain the kind of employer relationship. Also, the healthier they are, the less likely they are to have their work interrupted by sickness or injury, which is a benefit to you, too.

Transportation Help

Commuting is one of the biggest headaches for a lot of employees. For those who expect to drive a significant distance every day, paying their fuel costs or public transportation fees should be considered the minimum. However, a company car can be an even bigger benefit. This is especially true if you use offerings like the Electric Car Scheme for fleet and finance teams, which gives them access to a leased vehicle in exchange for a portion of their salary. They might end up in a better financial position than having to pay for a car themselves, and have lower taxes as an added bonus.

Professional Development & Opportunity

The most skilled professionals are often the most ambitious, as well, and you’re only going to be able to land them if you’[re also able to show that you’re investing in their future. Putting together structured development programs, funding their training and education, and providing mentorship can show them that you take them seriously as professionals. However, you also have to prove your investment in them by making internal paths to progression available. If you keep investing in them but neglect to actually push them up the ladder, frustration can lead them to take the next step themselves. 

Which benefits best impact your employees may well depend on your location, industry, or even specific employees. Having options at the ready allows you to speak to the individual’s exact needs, and the above tips should hopefully help.

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